Voliner.com

I can concentrate very hard on one task, but not for long. After a couple of days, sometimes weeks or months, I’d like to do something different, something new. I just can’t stand being a person that is a specialist in one thing. I want to taste everything and be good at many things. This might bring misery on people like me, if they don’t do something about it.

Fighting your own nature is a very hard fight. And most of the times you’ll lose. Even if you win, it’ll be a bitter victory. So don’t. Don’t fight your own nature. Use it to your advantage.

I need to change constantly. I just can’t stand in one place, and do the same again and again. Especially when I get good at something, I want to abandon it. The truth is - when you finally get good at something, thats the moment when money and success come to you naturally. You don’t have to struggle any more, it just happens.

But its not very exciting. What is exciting, is learning, conquering a field. Getting good at something, even jojning the best.

How can you exploit your nature if you are like me?

It’s not that easy, but it’s a great solution. If you are an etrepenour, and like to start businesses, but want someone else to run them through calm times, it’s best to run businesses that add to next one. Collect clients that may be useful in your next endevour, collect expirience that’ll be useful. Most of all collect marketing backbone for your campaigns.

Always segment your clients, so you can use at least some of them in next businesses. Even if you use only 10% of your current business resources (without hindering current business), it’s 110% potencial now! Thats a way to cut costs and be more succesful with every next thing you do.

Its crucial to plan that, when you design your business. When you think about starting a new business, think - which resources can I segemnt and use in my next business?

Good example of this is builiding e-mail lists. You build a business that is merly earning to cover costs, but you get a 100 000 e-mails of potential customers. Then you write an e-book, and send a messege to your e-mail list. Even if the response is only 1% - you’ll sale 1000 copies in only few days, whith no cos at all. Even if only one person for one tausand buys, it’s still 100 sales. And if e-book is priced at 39,90$ - you’ll earn almost instantly 3990$. That way a sole entrepenour can earn 50 000$ a year, working only 2-3 hours every day (relesing one e-book a month).

This can also be utilised at greater scale with greater benfits. For exaple if one of your companies excells at great company culture, you can take only few peopole out of it to your new business to form this culture once again, and replace them in previvious company with new people, who’ll adapt ‘great company culture’. That way you cen actually replicate resources that are most valuble and hard to get.

A conculion to all that. If you can’t stand in one business, build and engeneer businesses, co they can transfer resources to other companies, without accual loss for themselves. That way you change your work enviroment, but still are adding to your resource stockpile. This makes you extremly effective at jojning and building different resources, and can be much more effective than working on single business for a long time.